Connect
To Top

Google Rumored To Buy Twitch for Over $1 Billlion

Variety have reported that Google’s YouTube has been in talks to acquire the Twitch video game streaming platform for over $1 billion although everyone is keeping it to themselves. A tweet from Twitch’s PR Director said “Twitch doesn’t comment on rumors.” Also, Google are yet to release an official statement, however the report claims that the deal should be announced soon.

The report also discusses how Google is preparing for U.S. regulators to challenge the acquisition under competition laws as YouTube is already the most popular platform for internet videos. In February, Twitch ranked fourth in peak internet traffic in the U.S. with 1.8% ahead of Facebook, Value, Hulu and a number of other sites. As Google came in second (behind Netflix) with 22% the Justice Department might see the acquisition as anticompetitive in the online video market.

Personally, I would be against this, as Twitch is really finding its feet and carving out it’s own identity. Being merged with Google will just amalgamate it into the giant blob that is the search giant. I’m sure lots of cool features would come from the merger and even some cross platform integration but we need alternate video channel options in order to keep the companies on their toes and striving for a better service.

What are your thoughts on a Google acquiring Twitch? For, Against or It’s Complicated?

twitch-on-xbox-one

Enhanced by Zemanta

More in Games Industry

  • Terminator: Resistance

    Are you prepared for the much-anticipated release of Reef Entertainment’s newest intense and action-packed creation: Terminator Resistance? Fans of ‘The Terminator’...

    Ian GarstangDecember 1, 2019
  • Apple Arcade One Month In – A Success

      Last month, Apple launched its new premium gaming subscription service Apple Arcade, that lets users download and enjoy included games...

    Ian GarstangNovember 13, 2019
  • Game Streaming Has Arrived – xCloud Vs Stadia

    November 2019 will go down in history as the birth of Cloud Gaming. For years, we have talked about cloud gaming...

    Ian GarstangNovember 13, 2019
  • The Universal GameDev Challenge by Unity

    The Universal GameDev Challenge is a competition that includes five iconic worlds from Universal Studios. From the classic Back to the...

    Ian GarstangApril 1, 2018
  • The Power of Unity | Liz Mercuri Interview

    I was extremely lucky to catch up with the amazing Liz Mercuri from Unity a recent gaming event called Game Anglia....

    Ian GarstangJanuary 4, 2018